Day 3 of #IFA2015

Celine Durney

Day three of our #IFA2015 attendance started with the non-denominational event, Annual Prayer Breakfast. It was a wonderful start to the day with music provided by Celine Durney, daughter of Franchise Foundry Development Director Dan Durney. Listen to a short snip of Celine’s performance. Michael Isakson, Partner, Insight to Execution & Chairman, IFA International Committee […]

#IFA2015 Day 2 in Tweets

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Day two of the 55th annual International Franchise Association (IFA) convention started with meetings, and a very well attended Leadership Conference hosted by the Women in Franchising Committee (WFC) and ended with a new member reception and the highly anticipated Taste of Franchising! During the Leadership Conference, Amit Kleinberger, CEO Menchies shared his challenges and mistakes in […]

Tweets from #IFA2015

Follow the #IFA2015tweets

The Twitterverse was very active during the 55th annual convention. If you are new to Twitter or a current user, did you catch all the tweets? Better yet, have you connected with everyone? Review the tweets below to catch up on what you may have missed and don’t forget to connect with everyone! Return tomorrow […]

Share Your #IFA2015 Selfie

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Join our communities: Twitter -> @fran_foundry Facebook -> FranchiseFoundry Google Plus – > +FranchiseFoundry LinkedIn -> FranchiseFoundry YouTube -> FranchiseFoundry

Accelerated Digital Strategies Launched at FES2015

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What is Accelerated Digital Strategies? Accelerated Digital Strategies utilizes a reverse-engineered strategy that both simplifies lead generation and complements traditional franchise development efforts. With specific primary focus on multi-faceted community-building around the brand and core practical concept of the business, the strategies include a combination of social media management, social media marketing, digital marketing, email […]

Why Attend Franchise Expo South

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Why is Franchise Foundry Participating in Franchise Expo South? Franchise Foundry is a business accelerator focused on emerging franchise brands. Working with founders of these brands is quite exciting and rewarding, especially as their vision and passion shines so brightly that one cannot be anything but enthusiastic in helping to spread their message. It’s for this […]

February Franchising Events

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February is a busy month for the Franchise Foundry team. We hope to see you at one or all of the upcoming events!     Join us for a lunch and learn session hosted by the Houston Franchise Business Association. Spend an evening socializing with franchisors, franchisees and franchise suppliers arriving in Houston for Franchise […]

Women in Franchising

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Franchise Today podcast is a production of Franchise Foundry and has been on the air since 2009. Guests include some of the brightest minds in the franchise world, with specific expertise and experience within various areas of franchising. Women in Franchising is a hot topic in franchising.  In the episode below, Paul Segreto was joined […]

How to Effectively Use Ad Fund to Support Local Franchise Brands

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Franchise professionals are busy preparing for their attendance to the annual IFA Convention to be held in Las Vegas, February 2015 They recognize the benefits of networking with peers and importance of the educational sessions. One of the trending topics at every convention is the national advertising fund. Attendees will seek advice for the following: Are funds […]

Franchise Partners Generously Share Time and Tips

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Alissa Ramsay, Director of Marketing and Branding, milliCare said it best, “We have one of the most generous industries where everyone wants to see others succeed”.  Our 2014 webinars focused on sales, service, social media relations, launching a local marketing program and how to use Google to enhance and grow a business. Our strategic franchise partners […]