Franchise Foundry Moves to Texas

We are excited to announce a significant shift at Franchise Foundry. Effective October 1, 2013, Franchise Foundry will be operating its food brands under a new banner, Wrist Rocket Ventures. Franchise Foundry will continue to operate and service its non-food brands as Franchise Foundry.

Paul Segreto will continue as the CEO of Franchise Foundry and will relocate its offices to The Woodlands, Texas. The Curtain Exchange, a wholly owned Franchise Foundry brand, is also based in Texas. In addition to The Curtain Exchange, Franchise Foundry will continue to service Scooter’s Jungle, Monkey Bizness, Above Grade Level, and Hassle Free Home from its Texas offices.

Christian Faulconer, founder of Franchise Foundry, will lead Wrist Rocket Ventures. Wrist Rocket will occupy the former Franchise Foundry offices in Provo, Utah where it will continue to support its various food brand clients, including Sweeto Burrito, Macarollin’, Spoon Me, and Sub Zero Ice Cream.

This division will allow each group to continue to strengthen its offering within its respective segment of the market.

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