About Us

Franchise Foundry is a full-service franchise development company focused exclusively on start-up and emerging franchise brands. The Foundry team has a unique set of capabilities that every start-up and emerging franchise company needs. If you have a proven and profitable business and a desire to grow through franchising, we want to talk to you asap.

Our team is experienced, our approach is unique, and we are proud of our success rate! Foundry services range from strategic planning and operations to franchise marketing and development. We also team with select franchise attorneys to help our portfolio companies in the development of Franchise Disclosure Documents including Item 19 Financial Performance Representation along with ensuring they stay on top of compliance issues.

Additionally, through our strategic partnerships, Franchise Foundry can help you secure the capital you need to grow your business if you meet certain investment criteria.

MISSION

  • To ensure success of franchise start-ups through development and execution of comprehensive franchise management, development & candidate marketing strategies and deployment of key business support resources.
  • To create positive cultures, implement franchise best practices, build solid foundation for strong unit-economics, introduce effective technologies, develop & launch practical growth initiatives and form proactive interdependent relationships at all levels.
  • To assist early-stage brands that have not yet achieved levels of success per stakeholder expectations with customized change management programs developed and launched within a re-incubation process.

Franchise Foundry is a Strategic Partner of National Franchise Advisors and is an active Member of International Franchise Association.

Paul R. Segreto

Paul Segreto, CEO

In addition to his role as CEO of Franchise Foundry, Paul Segreto is a recognized entrepreneur, franchise and small business professional. His expertise includes startups and turnarounds, strategic planning, business and franchise development, branding, social media and digital marketing with primary focus on restaurants and service-driven businesses. Recognized in both 2014 & 2015 as a Top 100 Champion Small Business Influencer by Small Business Trends and Small Biz Technology, Paul frequently serves as a guest speaker or topic leader for webinars, focus groups, strategy and business development meetings, training sessions and conference panels. He is often called upon to utilize his extensive experience in the development of content for blogs, publications and podcasts for companies and organizations within franchising and small business.

Believing that collaboration is key to providing clients with the best of the best, Paul is heavily involved and active with various strategic partners and franchise organizations. To that end, he is a Principal at National Franchise Advisors, a Principal at Acceler8Success, Managing Partner at The HUB Restaurant Group and Founder & Co-host at Franchise Today. He is an active member of the International Franchise Association and has earned designations as a Certified Franchise Executive (CFE) from the IFA’s Institute of Certified Franchise Executives as well as Certified Franchise Broker (CFB) from the Franchise Broker Association’s Franchise Training Institute.

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© 2017 FRANCHISE FOUNDRY

HOME    \\    ABOUT    \\     BUILD A FRANCHISE    \\     OWN A FRANCHISE    \\     BLOG

© 2017 FRANCHISE FOUNDRY

HOME    \\    ABOUT    \\     BUILD A FRANCHISE    \\     OWN A FRANCHISE    \\     BLOG

© 2017 FRANCHISE FOUNDRY